Reasons To Use A Jewish Dating Service
Among the many reasons for trying a Jewish dating service is the one that’s common to all such services; the chance to meet a possible mate. With job responsibilities, a person may have no time to join hobby groups or book clubs, or hang out in nightclubs. And dating coworkers is a definite no-no, even though so many singles these days spend long hours at work. So, Jewish single dating is just as hard to manage as it is for the populace at large.
Another prime reason for using a Jewish dating service is to make cultural connections. This isn’t always a crucial factor, as many people of different ethnic and cultural backgrounds date and intermarry these days. Yet sometimes you simply must find a partner who shares a similar background and upbringing. This may be a concern more for Jewish singles than for those from other ethnic groups. As well, Orthodox Jewish singles sometimes look into dating services to find a partner of a similar outlook.
Many Jewish dating services websites are explicit about their goals for cultural and spiritual connections. Note the www.urbantraditional.com tag line, “Putting Traditional Jewish Values Back Into Jewish Dating.” The site recognizes that religious commitments differ, so it caters to traditional, Orthodox, Conservative, or unaffiliated young people. The website www.jewishcafe.com appears to be more relaxed, yet it too assures its users that “everyone on the site is from the same culture as you.” Then there is the Jewish dating service, Nice Jewish Singles (www.nicejewish.com), which deliberately plays on the cultural stereotype of the Jewish mother admonishing her son to marry a “nice Jewish girl.”
Singles also must be concerned, unfortunately, with security issues on Jewish dating sites. At www.urbantraditional.com, users are informed that “All new members are screened by our staff for authenticity.” Security might be more of a worry on Jewish services than on others. It’s undoubtedly behind the fact that www.jdate.com notifies users that it “does not conduct background checks on the members or subscribers of this website.” The security question is just one reason for using a Jewish dating service, along with the problem of time and having the opportunity to meet other singles. But what these services do is help young people find dates in a controlled manner, knowing that they share certain cultural standards and beliefs.
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Jewish Singles Finding Each Other
In today’s fast-paced world of busy careers and frantic activities, it can be hard for Jewish singles to meet others of like mind and similar cultural backgrounds. It’s no longer feasible, and likely not appealing in most cases, to go with the parents to a matchmaker, so the newer resources for connecting with others may be things like a Jewish dating site, special events for Jewish young people, or even business interactions.
The internet has opened a whole new avenue of opportunity in the last decade or so. Jewish dating sites allow you to place your information online and scrutinize the personal info of others on the same sites, with the hope of connecting with someone who sounds interesting and appears to have a similar cultural world view. Jewish chat sites provide a safe place to converse and get to know each other to some extent, before a face-to-face meeting ever takes place. Using online sites such as these, people can begin to get in touch with those they might otherwise have never met.
One shouldn’t, however, forget the methods for Jewish singles to find each other that existed before internet dating sites. Travel agencies still offer tours to other parts of the world for Jewish young people. Some of these agencies or websites may feature “kosher cruises,” or tours for older singles. Then there are the tried and true face-to face-meetings that take place in art and literary clubs, film groups, or Jewish business groups. These may provide contacts if people just want friends and don’t want to appear like they’re “on the hunt.” Or, if they want to cut straight to the chase, then there are also speed dating events.
It might be more difficult for Jewish singles to meet each other in their everyday lives these days, with all of the hustle and bustle of a busy business agenda. And yet in other ways, they have more scope than they’ve ever had before. With the more traditional face-to-face way of meeting someone, now augmented by the Jewish dating sites, young people have many opportunities to meet others from all over the United States and the world.
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Get Your Free Jewish Matching Here!
When Jewish singles want to find each other, they can choose everything from Jewish dating sites with a paid membership, all the way to free Jewish sites with dating services. And it’s an interesting fact that many of these sites, even the free ones, offer “matchmaking” services. For example, www.jewishmatchmaking.com explicitly uses that title in its name, but even a site like www.jqs.com offers matchmaking as part of its services.
But does this mean that people who place their information on these sites will genuinely find a perfect Jewish match, akin to those found by women in the old days who went from family to family in the town or village, finding mates for local bachelors or widowers or the daughter of the house? Not quite. It’s not certain that modern Jewish young people would really want that, unless they are very traditional indeed. And yet if this sort of service is offered even on these free websites for dating, it’s clear that the young Jewish singles feel the need for some kind of help.
The sort of matchmaking service that is meant most often today is one that adds some kind of personal touch in the search for a compatible mate, even in what might be thought of as an impersonal website context. On many Jewish dating internet sites, you place your personal information in the appropriate text fields, usually with a picture or two, and anyone else who is a member can look over your info and initiate contact. And vice versa, of course. But if you feel that method leaves you too vulnerable, or is too hit and miss, well what then? Is it too much to expect some extra help from a free Jewish introduction site?
What’s common to the free, internet Jewish dating websites that offer matchmaking help is that staff work personally with the site members. They don’t just ask them to fill out detailed questionnaires, but they try to get to know their goals, priorities, lifestyles and attitudes, so they can introduce them to genuinely compatible people. For example, the www.sawyouatsinai.com website doesn’t actually allow members to look at other people’s information, but uses one or two matchmakers for each member, to make suitable matches. When this and other free Jewish introduction sites work this diligently on members’ behalf, the chances increase that a suitable life partner will be found.
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Problems For American Singles And JDate
Spark Networks owns the American Singles dating website (www.americansingles.com) and a host of others, including many religious and ethnic dating sites. Among the religious groups the company caters to are the Latter Day Saints, the Seventh Day Adventists and Catholics, and it also provides the well-known Jewish dating sites, such as www.jdate.com and www.jewishmingle.com. But that’s the tip of the iceberg. Spark owns sites with an ethnic emphasis too, like www.italiansinglesconnection.com and www.blacksingles.com, as well as other social sites for deaf singles, larger women, military singles, and so on.
Spark Networks clearly wants to play a large role in helping people make romantic connections, but at the moment things have gotten just a bit rough. The Jewish dating services appear to have been hit the hardest, with an almost 25% drop in profits by the end of the second quarter of 2009. It makes sense that with the economy having slowed way down, people might cut back on memberships to websites that help them find dates. But the reduction in subscribers doesn’t just come from American singles, despite how hard the United States has been hit by the downturn. With these sites also running in the UK, France and Israel, it seems that the income drop has come from several places.
It’s possible that the large influence of a downturn in revenue from the Jewish dating sites comes from too much dependence on them by the company. In fact, one of the responses of Spark Networks to the loss of profits in the last couple of quarters was the announcement that they were going to try to reduce their dependence on just one brand. Yet their CEO Adam Berger admits that while all the other networks showed profits, the “lion’s share” of the revenues still come from the Jewish sites. So the emphasis is still on revamping and “revitalizing” those, rather than pushing the other websites more than before.
With the Jewish single dating sites being so important to the bottom line of Spark Network, it stands to reason that the company would concentrate on them when trying to recover. Spark has already rolled out a redesign for www.jdate.com, in time for the summer of 2009, adding many more features and doing away with its “clunky” feel. The company clearly hopes that it can bring the Jewish sites back to profitability, since even when they turn a profit, websites like American Singles (www.americansingles.com) and Christian Mingle (www.christianmingle.com) apparently can’t carry enough of the load to make up for the other substantial losses.
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Can JDate com Pull Enough Weight?
For several years, JDate com (www.jdate.com) was one of the best sites for Jewish singles to place their online profiles and meet others of a similar background and outlook. But this site is one that has recently seen a falling off of subscribers, causing a reduction in profits for the site owner, Spark Networks, in the first two quarters of 2009. Spark owns an array of relationship websites, including www.americansingles.com, www.christianmingle.com, and many other sites for ethnic and social groups. But it’s the Jewish dating site www.jdate.com (situated in the United States, the UK, France and Israel), along with www.jewishmingle.com, that carry most of the weight when it comes to the financial health of the company.
The reason for the reduction of profits from www.jdate.com and the other Jewish personals dating sites might stem partly from the economic downturn that has affected much of the world in recent months. Yet that can’t be the whole story, since all of the other networks, including www.americansingles.com, www.catholicmingle.com, and so on, turned a slight profit. So perhaps there was a flaw inherent in the Jewish dating internet sites themselves that contributed to their losing subscribers and, therefore, income for the company.
This is likely the case. JDate com, while beloved by many people, had been regarded as rather “clunky” for some time. It was possible that if people started thinking of cutting expenses here and there in response to the slow economy, then membership on a website that was harder to navigate than others might have ended up on the list. This is what Spark Networks appears to believe, since it rolled out a “face lift” for www.jdate.com just in time for the summer of 2009. The site now includes a more modern design, enhanced search features, a blog, a video section and new profile pages.
The CEO of Spark Networks, Adam Berger, recognizes that even if all the company’s other dating sites bring in small profits, it’s still the Jewish dating sites that bring in the most profits. This means that even if the other sites continue to be profitable, the company still needs to see to it that the Jewish sites return to profitability. Spark Networks obviously hope that the redesign of the JDate com site will be the beginning of that process.
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